서울시 마을미디어사업 외부평가 및 발전방안 연구용역 보고서(2016)

By | 2018-06-11T12:44:10+00:00 5월 2nd, 2018|카테고리: 메인콘텐츠, 센터발간물, 우수콘텐츠|Tags: , , |0 Comments

책소개(연구내용)

▢ 현황
서울시는 마을공동체 회복을 위하여 마을 단위 소통과 공론의 장(마을미디어)을 육성하고자 2012년부터 마을미디어사업을 추진

▢ 연구목적
마을미디어 중장기 계획 수립에 앞서 서울시 마을미디어사업 이 마을공동체 회복이라는 정책목적에 맞게 추진되고 있는지 평가

▢ 연구결과
본 연구 수행으로 마을미디어사업 개선안을 도출하였고, 개선 안 실행을 통해 향후 정책 혼선이 사라질 것으로 기대 ❍ 마을미디어사업 개선안 제시 ❍ 정책목적에 따른 정책목표와 사업목표 재정립

▢ 연구한계
마을미디어사업이 정책목적을 달성했는지 파악하려면 수용자 조사와 마을미디어 사례조사, 활동결과 내용분석을 통한 성과 지표 개발이 필요

목차

1부 핵심요약·································································· 1

2부 마을미디어 사업현황··········································· 14
Ⅰ. 마을미디어 정의············································ 15
Ⅱ. 마을미디어 정책············································ 23
Ⅲ. 마을미디어 현황············································ 37

3부 마을미디어 사업평가··········································· 59
Ⅰ. 마을미디어 사업예산···································· 61
Ⅱ. 마을미디어 사업평가···································· 63
Ⅲ. 사업관리························································· 92

4부 마을미디어 발전방안··········································· 97
Ⅰ. 정책환경························································· 99
Ⅱ. 정책비전······················································· 105
Ⅲ. 세부추진과제··············································· 112

5부 마을미디어 인식조사········································· 133
Ⅰ. 전문가 심층토론·········································· 134
Ⅱ. 정성조사(대인심층면접)······························ 139
Ⅲ. 정량조사(설문조사) ······································ 159

[부록] 마을미디어 인식조사 설문지 ·················· 214

만든이

  • 책임연구원 : 김은희, 정명희
  • 공동연구원 : 이상준, 김만기, 박은정
    안양대학교 산학협력단
    결과보고서 제출일 : 2016년 8월 31일

서울시 마을미디어사업 외부평가 및 발전방안 연구용역 보고서(2016)다운로드

댓글 남기기